Welcome to the wild, cracked desert of Joshua Tree — where the sun burns, the wind stings, and your lips don’t stand a chance… unless you’ve got Cracked.
We’re not your average lip balm brand.
We’re a desert-born movement. A cult of comfort. A collection worth collecting.
And it all starts with what’s inside the tin.
🌿 Organic Ingredients. Zero BS.
Every Cracked balm is hand-poured in small batches using only the most pure, skin-loving ingredients. We don’t cut corners. We don’t water it down. We don’t load it with junk.
Here’s what you’re getting in every Cracked tin:
- Organic Olive Oil – high in antioxidants and vitamins A, D, E & K
- Raw Shea Butter – intense hydration + skin barrier protection
- Cold-Pressed Coconut Oil – anti-bacterial, anti-fungal, and super smooth
- Beeswax – seals in moisture without clogging pores
- Vitamin E – antioxidant defense against dryness and cracking
- Zinc Oxide – natural sun protection from the desert and beyond
No parabens. No petroleum. No “flavorings.”
Just real ingredients that work.
🎨 Collectible Tins. Limited Art. Green & Reusable.
Cracked isn’t just balm — it’s a collectible art series.
Every tin is wrapped in limited-edition artwork from emerging artists, underground weirdos, and desert dreamers. Once a design sells out, it’s vaulted forever. You’ll never see it again.
And unlike plastic throwaways, our tins are
- ♻️ Screw-top & fully reusable
- ✅ Aluminum, not landfill plastic
- 🔄 Perfect for re-filling, reusing, or repping on your shelf
From stash jars to mini balm kits to travel containers — these tins are made to stay with you long after the balm is gone.
🧨 The Cracked Collector’s Club (4 Tins/Month)
Want the full experience?
Join the Cracked Collector’s Club — our monthly subscription that delivers 4 brand-new, limited-edition tins straight to your door each month.
Every box:
- Comes with 4 totally different labels
- Includes 5 entries into our Monthly Micro Giveaway
- Plus Free Shipping!
🎁 About that Giveaway…
Every Cracked tin = one automatic entry into our wild monthly drawing:
- 🥇 First Prize: $500 to spend on anything you want
- 🥈 Second Prize: One full year of Cracked delivered monthly
It’s simple: the more you collect, the better your odds.
🏜 Hand-Poured in Joshua Tree, California
Every tin of Cracked is made by real humans, not machines.
We pour by hand in small batches in the high desert of California — a place known for its wild energy, dry climate, and healing legacy.
We don’t do mass production. We don’t do factory balm.
We do one thing: create the world’s best lip balm in the world’s coolest packaging.
🔥 Final Word
If you:
- Want real ingredients that heal
- Care about art, design, and collecting rare drops
- Love the desert
- Hate dry lips
- Support handmade, small-batch goods
- Or just want to win $500 while stacking badass tins…
Then it’s time to get Cracked.
🛒 Shop Limited Edition Tins
📦 Join the Cracked Collector’s Club
🎟️ Learn More About the Micro Giveaway